SS’16 – Flutterby in the Teacup

We are delighted to invite you to our garden tea party where we will celebrate the start of our glorious British summer together with strawberries and cream. Submersing ourselves in the scenic beauty of all the wonderful things nature has to offer. For Spring/Summer ‘16, we begin with memories of childhood picnics where we play outside all day and into the summer evenings, across the green fields, inhaling the sweet roses as we chase the dancing ‘Flutterbies’.

The ‘Marble Heart’ story, which in collaboration with the famous Liberty Art Fabrics, was developed. These cute, heart shaped cut outs resemble the assortment of nostalgic mixed marbles we fought to win off each other in the playground. Soft pink and cream stripes also feature heavily which add just a touch of extravagance to any occasion. Key pieces in this story are the ‘Adonia Dress’ with its heart shielded belt and the new ‘Squiggle Skirt’ with its lovely full silhouette and lively wavy cut. Soft, voluminous girly shapes exemplify this collection with graphic heart applications on tees completing the Jessie and James look.

The next two print stories were inspired by our journey into the orchard; introducing ‘Flutterbies’ and ‘Cascading Roses’. Both stories showcase the true essence of summer with pops of reds, pinks and signature navy blue tones. The ‘Flutterbies’ print shows colourful, painterly butterflies in flight to give an expression of their exciting energy and fun movements. In combination with a strong contrasting imperial red, the styles in this story stand out in its originality and vibrancy.

For a classic English touch, the brightly coloured ‘Cascading Roses’ story is one of our favourite prints offered in the collection. The roses are paired with contrasting yellow and pink to give our garments a fresh and vibrant feel for a child’s wardrobe. We have applied this classic style of print on contemporary silhouettes for a youthful update.